At Enviu, our dream is to set a showcase business model with DesertSpring for growing sea buckthorn in an economically viable and future proof way, while actively pursuing soil restoration (e.g. of previous mining areas), re-cultivation of deserted locations and local employment generation. We’re at the very start of exploring this opportunity, studying the impact, the business case and potential regions.
Sea buckthorn is a pioneering shrub that thrives in poor soils and restores nitrogen to the earth. It is the game changing plant behind our world changing company: DesertSpring! Land degradation and desertification is an immense problem. Many organizations are exploring sustainable models to counter this challenge. Sea buckthorn regenerates wasted land, while at the same time there is a huge market for the shrub. Its berries are highly nutritious, contain valuable oils, and can be turned into bio-based industrial products. Sounds like a win-win? That’s because it is!